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Kindness, the Greatest Gift

The new Amazon Christmas advert (‘Kindness, the Greatest Gift’) tells the story of a young person struggling to cope with post pandemic anxiety and how her neighbour helps here. Adele’s new tearjerker ballad Hold On accompanies the visuals. Gordon Square in Camden features and FilmFixer arranged for various parking suspensions around the square to facilitate the filming. The IMAX tunnels location in Waterloo were also used. Location management by the excellent @bencarterlocations.

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