ASDA’s Christmas Advert 2018 – Filming in Barnet

ASDA’s Christmas Advert 2018 – Filming in Barnet

ASDA has released its energetic and fun-filled Christmas Campaign about the excitement of bringing Christmas home.

Part of the advert was filmed inside a private house in Chandros Avenue.

FilmFixer worked with the production, notifying residents in advance and keeping disruption in the street to a minimum.  They also helped the production crew to find a unit base nearby at Brook Farm Open Space.

The production made a donation to Love Whetstone, a group of volunteers, supported by local residents, who put the money towards the Christmas Tree on the High Road.

Speaking on behalf of Love Whetstone, Maria Jordan commented on the donation:

“As a group of volunteers supported by local residents we are behind a number of initiatives in Whetstone, in particular at this time of year, funding the Christmas Tree on the High Road. This is a big outlay for a small group such as ours.  The Tree provides the focal point for carol concerts with a number of local schools participating and brings together many residents and visitors at this festive time of year.”

Doing Money filmed for BBC Two

On anti-slavery day: Doing Money filmed for BBC Two is about a woman snatched in broad daylight in North London

An important BBC Two drama, to be broadcast soon, filmed some exterior scenes in Barnet. Doing Money is the true story of a young woman snatched in broad daylight in Wood Green, North London, and sold into slavery as a prostitute in Ireland.

The 90-minute drama is expected to be broadcast in early November.

Writer Gwyneth Hughes says: “I’ve been deeply affected by listening to Ana’s unforgettable story. I’ve learned a lot from her – a lot I wish I didn’t know – about the lives of women bought and sold into modern slavery. But I’ve also been moved by her courage, her humour, and her will to survive. She is a true heroine.”

FilmFixer manages the film office service for Barnet Council. FilmFixer CEO Karen Everett says, “This film gives a vital voice to the unacceptable number of invisible women suffering appalling injuries and mental trauma, and we’re glad Barnet was able to help in a small way.

“Ana had studied nursing and psychology before moving to London for further studies. She was kidnapped and immediately flown to Ireland where she was sold for 30,000 euros to a brothel near Galway.

“The BBC Two drama stars Anca Dumitra as Ana who was filmed walking past Burnt Oak station on Watling Avenue, boarding a double decker bus at Burnt Oak Broadway and alighting from a bus at Lullington Garth.

“The three scenes were filmed by 20 cast and crew in July this year.”

Beaten, starved, kept naked and moved to different apartments and hotel rooms every few days, Ana and other victims earned hundreds of thousands of euros for their captors. But in November 2011 she learned they were planning to sell her to an operation in Dubai. The asking price was one million dollars.

Terrified that Dubai would be a death sentence, Ana found the courage to escape and ran to an Ulster drugs baron who had once offered to help her.

There’s more about her story here and here.

Joined up regulation expands further – as Hounslow, Barnet and Lee Valley come onboard

FilmFixer’s London reach grows by 182 square kilometres today, with the addition of Hounslow and Barnet Councils, and Lee Valley Regional Park.

This extends the company’s joined up film permitting service in all directions to London’s outer edges, connecting corridors of client boroughs from the centre of London, all the way through the capital.

The sight of blockbuster productions and Hollywood stars at work have become commonplace in London streets, thanks in part to common sense film permitting delivered by FilmFixer. It’s a welcome trend as other areas of the economy suffer, and has made London the world’s third biggest film city, after Los Angeles and New York.

Locations permitting is critical to the film business, involving extensive negotiations across multiple authorities, long hours, and being on call 24 hours a day. But it’s crucial in supporting an industry that’s economic impact in the UK has grown by 72.4 per cent since 2014.

FilmFixer director Karen Everett says, “We now serve 16 of London’s 33 boroughs, as well as the 40 square kilometres of the Lee Valley Regional Park and many other authorities including Peabody Estates and Butler’s Wharf.

“Our coherence and consistency in permitting was badly needed by the film industry. Traditionally London boroughs ran fragmented services that were often impossible for productions to navigate. And residents had nowhere to turn if they had questions about the filming going on outside their front door.

“FilmFixer’s simplicity of access to London’s fantastic locations has coincided with tax incentives that gave the UK’s film and TV industry a real boost.

“Many productions now call us first when location hunting, because we make the process simple across large swathes of London. One shoot might book locations in five to even 10 of our London authorities.

“Recently we helped out Idris Elba with locations in Kingston, Lewisham and Southwark to double as Hackney, and Sutton played Heathrow, for his new Sky TV comedy series In The Long Run.

The Crown, Marcella, Save Me, Collateral and Trauma also recently used many locations across our client boroughs.

“Our joined up approach means that complicated stunts involving permission from lots of authorities can be made possible. One of our favourite examples can be seen in this trailer for Kevin Costner’s Criminal, where a black cab hurtles off Connaught Bridge as it opens, at London Docklands.

“There’s a stretch of road in Lee Valley Park in particular that lends itself to some great driving stunts.

“The point about locations booked through us is that if one place is unavailable, we’ll have many suitable alternatives to choose from.

“We have complex relationships across our client areas that help with filming, whether it’s sourcing an empty house, hospital or school, accessing a park, finding unit base parking, or digging a fake grave for a cemetery scene.

“Council staff have even appeared on camera when needed. We work closely with Transport for London (for road closures), The Civil Aviation Authority (for drone filming) and the Met Police (for scenes involving characters dressed or armed as policeman), along with many other authorities who help make filming possible.

“Outside of our control, there remains some disparity across London boroughs about lead-in times and costs for certain parking permits. We advise on good, consistent practice, and we find solutions to the disparity, usually drawing on our close relationships with key officers across our client councils.

“Crucial to our service is the common use of FilmApp, permitting software developed by sister company Apply4 Technology. This allows productions to manage all their locations in one place. The benefit of FilmApp is that it’s used in a further 10 London boroughs – meaning across most of London, film productions are able to stay on top of film permits in a standardised and simple manner.

“The key to our success is not just the quality of service and the software. It’s our emphasis on community relationships, always finding ways to ensure locals benefit from the filming going on around them. It might be a community donation, offering young people paid work or on the job training. It might involve a famous artist holding a Q&A for locals or a viewing platform so the filming can be watched at a safe distance. Working with good productions, we have seen location managers become proxy community officers – trusted by all and with a detailed knowledge of each home that might be affected by filming.”

To view our new locations, please click through for
Barnet
Hounslow
Lee Valley Regional Park

Notes:
• Hounslow is 55.98 square kilometres.
• Barnet is 86.75 square kilometres.
• Lee Valley is 40 square kilometres